Having a well-designed store is critical for attracting customers and keeping customers coming back. For shops like restaurants and bars, it’s really critical to have return customers since they make up the bulk of sales. Plus everyone loves recommending their favorite restaurant to their friends. It’s mostly recommended for the food but the ambiance is a pretty big part.
When it comes to bars it’s all about the ambiance. Drinks are generally pretty much the same once the bartenders are good, so what makes the place worth spending time in is the setting. People would say that it’s the crowd too but there are only bars with a good crowd in bars that people want to spend time in. Having a bar well fitted out means being well designed. This can be as simple as making sure all the TVs are visible from the seats (or every seat can see a TV) at a sports bar to having the appearance of a jungle or pirate ship for a themed bar.
The best shopfitters are experts in design. But so are the best interior designers. Shopfitting means being able to execute a project as well as planning it. There’s no point in going to a shopfitting company for your design if they aren’t going to implement it as well. In that case you might as well have gone to the designer since they probably have their own shopfitter’s they work with to get the project done. What really matters is that you choose a shopfitter that can really make the design come alive and can see more than just exactly what is on paper but what the real vision is as well. The best plans aren’t only what is written but also what remains unsaid. Being able to interpret this comes from experience.
Good shopfitters will be able to put the plan into existence. Excellent shopfitters will be able to add to the plan to make it even more effective. It’s with experience that they are able not only to make recommendations off your designs but also take into account the area and the business as well to make even more recommendations. Knowing the area can help to decide what colors and materials are more popular with the locals or even what is associated with that type of establishment (an emphasis on wood furniture in a Japanese restaurant, of instance).
Looks are not everything and functionality is of utmost importance. It wouldn’t do to have a bar fitted out only to find out on opening night the stools are too short to reach the drinks or the pool tables are too close together. Being able to have functional spaces that are also memorable is key to shopfitting and any good shopfitters would be able to pull this off. It goes without saying that while the look of a restaurant or store is quite relevant, the really important thing is that the customers are able to do what they came to do (namely eating or shopping) without anything holding them back.